Thanks to everybody who braved icy roads and freezing rain to attend today’s meeting of the U-M Communicator’s Forum. The freeway between Grand Rapids and Lansing was closed at 5:30 a.m. when I was trying to attend this event in person, so I back-tracked to our Grand Rapids studio and gave the presentation on digital strategy via Skype.
The presentation covers four principles for producing structures that embody and reflect a thoughtful strategy:
The audio from this presentation is embedded above. You can download the slides for this talk on SlideShare.