Daniel O’Neil is a pure analyst. His greatest pleasure is teasing out core truths from complex systems, then developing patterns, principles, and metrics that help people manage those systems better.
After leaving graduate school, where he studied the evolution of language, Daniel entered the private sector, working in the publishing, mortgage, pharmaceutical, and online advertising industries. On this journey he’s helped companies with online marketing strategy, web analytics, business process modeling, strategic planning, and software development.
It’s been a fun ride. He’s thrilled to be at TUG, where finding the core truths in complex problems is a daily part of the job.
Recent Blog Posts
- The Street Sign: Navigation and Findability
- Is search the best findability strategy for your website?
- Why do we still build websites like it’s 1999?
- Can your team compete in the online world?
- Do you have the table stakes to succeed online?
- Why we imitate websites instead of innovating
- Building a Better Agile Backlog With Models
- Fix Your E-commerce Site’s Discoverability with Information Architecture
- Supercharge your E-commerce Product Catalog
- Supercharge your UX with Information Design