IA Practice ↓

As an educator, executive, and consultant for the past 25 years, Bob Royce has enjoyed solving business problems by leveraging information technology. A bit of a geek who reads for fun, he loves the intersection of the visual, verbal, and computational worlds. Although he started his career as an educator and graphic designer, he eventually moved into business and management roles and now finds pleasure in the combination of them all.

Prior to co-founding TUG, Bob was managing director of RFD Insight, a business consultancy providing interim cross-functional teams. Previous roles also include VP of Business Development at DNA Software and Senior Director at AppNet/Commerce One, where he led a team of solutions architects delivering eBusiness solutions to a range of corporate clients.