This article, written by Emily Claflin, emphasizes the importance of plain language in information architecture. Plain language, promoted by the US government's Plain Writing Act in 2010, simplifies communication, making information easily understandable. It's particularly valuable in information architecture, where it aids in understanding complex information. The article outlines the US Government's eight guidelines for plain language, including audience-focused writing, organization, word choice, conciseness, conversational tone, design, web standards, and assumption testing. Ritter provides tips for incorporating plain language into writing and concludes that its use benefits everyone by saving time, reducing errors, and improving communication.