RSW: Better Is No Longer Good

"In the past, it was possible to get along by doing a much better version of what you were doing previously. In the future, you're going to die on the vine if you do only a better version of what you're already doing. It will be increasingly important to explore alternatives, parallel ways of buying and selling ideas, services, products, et cetera, in brief transactions."

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The Role Of Information Architecture In A Web Design Project

Many people start web projects by talking to web developers (the HTML coders), and put them in charge of leading the project. For small projects, this can work. But for larger projects, that’s a risky approach.

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Find Your Information Sweet Spot

What makes a site "sweet"? Some would argue that this is a problem with complexity, and that "making the complex clear" is the way to solve it. But ultimately, both "complexity" and "clarity" are aspirational outcomes, not techniques. We can work towards the objective of making the complex clear, where complex means "the crazy world we live in" and clear means "understandable in context without extra ornamentation." So what techniques can we use to get there? Well, a key one is to characterize how users grapple with and understand information as a core element of the design. In other words, decide what you can expect cognitively of users when they use your interface.

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