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Imitation is cute when it’s a baby! https://creativecommons.org/licenses/by/2.0/
Why is imitation a common website strategy for companies instead of innovation? Because companies often don't know how to evaluate what a good site is.
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Good vs Bad Design
Daniel O'Neil explains the Action/Mastery Matrix and how it can lead to good web design and a joyful user experience.
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By Tomais Ashdene at Flickr. Licensed under CC BY-SA 3.0 via Commons.
Daniel O'Neil shares why information architecture is consistently the difference maker, in TUG's experience, when it comes to successful web projects.
Read moreMany savvy, successful product managers (or people driving product management) are missing opportunities to succeed because of these myths about information architecture.
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Gamble, by Nico Buculei
Your company’s website user experience is being judged with every page view and online interaction. Does your site have what it takes to be competitive?
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Combined Persona and Sitemap Blueprint for ACI
Why does Information Architecture have such a positive impact? Because the process creates a north star for digital projects.
Read moreIn this four-minute video, Explaining IA, Dan Klyn gives a brief history of the field of Information Architecture beginning with Richard Saul Wurman.
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Choose your words carefully: the success of your digital environment depends on the clarity of the language you use for your semantic building blocks.
Read moreTUG has been a global sponsor of World IA Day since its inception, and our staff & alum have served in volunteer capacities at the local and global levels. This video welcomes global WIAD 2014 attendees and introduces some information architecture concepts.
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Information architect Jessica DuVerneay discusses the benefits of being the global organizer of World Information Architecture Day (WIAD) in 2012.
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Abby Covert, Opening Keynote – Midwest UX 2013
Reflections on Midwest UX 2013 which had the theme of Placemaking. Abby Covert presented a talk on the "Taxonomy of Placemaking", Andrew Hinton discussed "Language as Infrastructure", and Christina Wodtke shared on how "Places Make Us".
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My husband made this portmanteau of Christian Crumlish + ‘Peanut Butter Jelly Time’ for me the night of the talk because I was so jazzed that I wouldn’t stop saying this phrase most of June 2013.
Jessica DuVerneay reflects on Christian Crumlish's talk at the July 2013 IxDA conference on "Designing Social Interfaces" about social intranets.
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Information architect Kaarin Hoff reflects on the what makes the Information Architecture (IA) Summit, a practitioners' conference, so meaningful.
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A full room in Milwaukee for World IA Day 2016!
Joe Elmendorf writes about kicking off Milwaukee's first World IA Day event in 2016.
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Remember to step back and look at the bigger picture of user experience and context to learn see what it takes to make a truly great product.
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The parallels of building architecture and information architecture came to life when client of TUG's was updating both their building and their website.
Read moreUser experience and business must work together: UX firms need to show how experience is a performance measure on price/performance continuum.
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Artificial intelligence can be a benefit to your business, but only if you are asking the right questions before you start.
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Your project is a cloth. Architecture makes cuts. Design makes the resulting pieces the best ones possible, solving problems toward a goal.
Read moreDeveloper-turned-information architect Joe Elmendorf muses on the competing mental processes required for each role.
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