User-focused categorization of the tasks a website supports, as a means to inform structure, content, and feature creation.

Here is what you can expect:
TUG Experts create an inventory of all the jobs someone can use your website to get done. Jobs are distilled into an Archetypes model of users that are the basis for user-centered design decisions.

• Comprehensive — Looks at the breadth of site pages
• Timeless — Focuses on slow-to-change aspects of users
• Verifiable — Model can be verified with user interviews
• Versatile — Creates a reusable analysis framework
• Holistic — Considers how all site parts work together

• Database of Findings
  Containing the details of the audit
• Archetypes User Model
  A user-centered synthesis of the jobs audit
• Actionable Recommendations
  How the archetypes model can be used as a decision-making and design tool